THE SUPERFOOD CHAIN is a POV documentary exploring how the global superfood industry affects food security for farmers and fishers around the world. Shot in 4K, this gorgeous documentary follows filmmaker Ann Shin as she meets families in Bolivia, Ethiopia, Philippines, and Haida Gwaii affected by the superfood industry.

Every year, the western world is introduced to a new ‘superfood’ that boasts extraordinary nutritional features, and year after year we buy them. The Superfood Chain explores the facts and myths behind superfoods, and reveals the ripple effect of the ‘superfood’ industry on farming and fishing families around the world.

The documentary examines the larger issues around globalization of superfoods, including unintended effects on food security and health, sustainable farming, and fair trade food practices. With cinematic ‘day-in-the-life’ photography we capture the joy that food gives to these families, but also explore the serious issues around global demand of superfoods.